Here's a list of some of the biggest fast-food flops that chains want you to forget about, along with a brief overview of each:
Kentucky Roast Beef (1968): KFC's attempt to compete with McDonald's roast beef sandwiches. It was initially successful, but by 1973, locations were closing, and the chain was sold to Heublein. The roast beef and ham sandwiches were sold at KFC locations throughout the '70s, with some offering the former as late as 1984.
Domino's Bake-Ups (1984): A breakfast pizza that was available for six months. It received a 95% approval rating, but sales lagged. The idea was revived in 2010, but eventually discontinued again.
McDonald's McPizza (1985): A pizza that was sold after 4 p.m. It was initially successful, but never introduced as a national product. It was eventually discontinued in 2017.
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Jack In The Box renamed itself Monterey Jack's (1985): A rebrand that came with new menu items and decor. Despite positive feedback, the name change was reverted a year later.
BK Dinner Service (1991): Burger King's attempt to slow down fast food by offering sit-down table service. It was initially successful, but the chain continued to lag behind its rivals. The service was eventually discontinued in 1993.
McDonald's McLean Deluxe (1990): A low-fat burger that was initially successful, but dubbed 'the Flopper' by The Washington Post. The brand pivoted to prioritize the McRib instead.
KFC's Rotisserie Gold Chicken (1992): A healthier alternative to charcoal chicken. It was initially successful, but the chain lost its Midas touch when the rotisserie machines began to break down. The product was eventually discontinued in 1996.
Chick-fil-A Cranberry Orange Bagel (2006): A bagel that was slated for a 2006 debut, but never made it. The company bid adieu to bagels altogether in 2021.
Pizza Hut's P'zolo (2012): A flatbread pizza that was heavily advertised as a new food that defied categorization. It was eventually discontinued in 2015.
Subway's Flatizza (2013): A flatbread pizza that was met with skepticism and eventually discontinued in 2015.
Burger King's Satisfries (2013): French fries that were intended to be healthier, but ultimately failed to satisfy customers. The product was discontinued in 2015.
Starbucks' Oleato (2023): A line of Italian-inspired beverages made to celebrate the unique alchemy of two revered ingredients. The drinks induced some unwelcome side effects, and were eventually discontinued in 2023.
Subway's Freshly Sliced Meats (2023): A new initiative that involved major adjustments to the supply chain and investing $80 million into meat slicers. The fancy new devices came with some unforeseen hurdles, and it's not clear if they were worth the expansive investment.
